Mobile refers to mobile devices such as smartphones and tablets, which have relatively small screens.
Desktop refers to stationary devices such as desktop PCs or even notebooks/laptops, which have larger screens.
The question of mobile or desktop optimization for websites impacts the design of your content. On desktop screens, content can usually be displayed in full, while on mobile screens, content is shifted vertically, causing parts to move out of the visible area. In this case, your visitors will need to scroll to see all the content.
Therefore, prioritizing content is important for mobile optimization of websites:
- What do you want to display first so that it is definitely seen by the visitor, even if they do not scroll down?
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What information does the visitor want to see immediately, for example, to make a purchase?
In other words, what information must be immediately visible and accessible when the page is opened so that your visitors do not leave the page before, for example, making a purchase?
You have the following options: